Real Estate Investor Mortgage Loans Technology

As you look throughout this site you will begin to realize that I am a technology nut. In this section I want to go over some highlights of different technology that has helped me assist my customers as efficiently as possible

How you found me – You know how you found me, you either found me on the web or was referred to this website by someone that has already been here. Either way I have used technology to get you to this website. I do very little normal advertising, the expense of advertising would require me to charge higher rates so I can generate additional fees. My advertising budget is quite low and I expect it to stay that way as I still get about 90% of my business from repeat business or referrals.
Our Application – The applications on this site are the most secure you can get. Most companies use a third party application provider. The application provider stores your application and personal information on their servers until the loan officer retrieves the information, Once the information is retrieved you would think the information is removed by the third party application provider. In fact these applications are almost never removed from the servers. This means your information is sitting on the internet basically forever. It is also a fact that many of these third party mortgage application companies are also lead providers. We feel that securing customers data on one end of the business and selling the same data on the other end is a big conflict of interest. Our application is created using flash animation programming which means it cannot be decoded while it is going across the internet, once it reaches my computer it is deleted from the server within 24 hours. Our application also has the look and feel of the real printed application we are all used to seeing. This helps reduce missing items as is almost always the case with third party application providers.
Our audio technology – I feel that the web is mostly a visual medium but when I found the audiogenerator technology we just felt that our customers deserved to hear my voice when they were making their buying decision. I feel that most consumers want to do business with someone they know. It’s impossible to know someone by just reading about them. My goal is to have my voice on every page of this website. I feel that with all the information I have available most people don’t want to sit back and read it off their computers. I felt that you would most likely get more information if you heard me explain it as you went to each page. Of course if you get tired of my voice you can just click the stop button on each page.
Autoresponder – We have a piece of software that will send you predetermined e-mails, for instance if you want to sign up for my newsletter this software will automatically send it out to you every month, this saves me loads of time so I can work on your loan. I also do some marketing campaigns with this software
LOS Software – This is software that allows me to take your application once it is on my computer and import it into an industry accepted format without retyping. Then I can click a button to order your credit report, appraisal, or title work.
Contact management Software – I use contact management software to keep track of all my calls and follow-ups automatically. For example, If you send me an application your contact information is entered into this software automatically. It also schedules a ToDo for me to follow-up with you based on what you entered and schedules that ToDo based on my available schedule. Once you are a client I use this software to keep you updated as to the progress of your loan. For example when we order an appraisal you will get an e-mail letting you know that we ordered an appraisal. It is the little things like this that shave minutes off the loan process each time they are used but saves days by the time all is said and done.
Efax – Instead of the old fashioned paper faxes all of my faxes come across my e-mail. Not only does this save us expenses on ink and paper but I can then attach the e-mail to your specific file on our contact management software
Automated Underwriting – Over 200 of our lenders have given us access to their automated underwriting systems, these systems allow me to get a full blown approval from a lender within minutes. This allows me to make sure my customers are fully approved before wasting time getting the loan to the underwriter.
Loan Search – I keep all of our lenders in a database that we use to look up certain programs. When dealing with over 300 lenders and 10,000 different loan programs that change on a daily basis it is impossible to keep track of them all without using technology. My competitors work with a handful of lenders and with only a few products. Technology makes it easy for us to beat them because it’s hard for them to beat me on a product that they don’t even know exists.

I am always in search for new technology that will help my customers and as I find them I will implement them. I want to run this company as efficiently as possible so we can continue to offer you the very lowest prices available.

Thank you and God Bless

Danny

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